M&M's Melts Away Its Secrets: The Inside Scoop On The Colorful Candies

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M&M's Melts Away Its Secrets: The Inside Scoop on the Colorful Candies
Mars, Incorporated's iconic M&M's candies have delighted generations with their colorful shells and melt-in-your-mouth centers. But what's the story behind these tiny treats? This article delves into the fascinating history, manufacturing process, and enduring appeal of M&M's, uncovering some secrets along the way.
A Brief History: From Soldiers' Sustenance to Global Phenomenon
The story begins during the Spanish Civil War in 1930s. Forrest Mars Sr., the founder of Mars, Incorporated, observed soldiers struggling to enjoy chocolate in the heat. The chocolate would melt, becoming sticky and messy. This sparked an idea: a chocolate candy coated in a hard shell to prevent melting. He partnered with Bruce Murrie, son of Hershey Chocolate Corporation's president, and together they created the first M&M's, originally known as "M&M's Plain Chocolate Candies." The "M" stood for both Mars and Murrie.
During World War II, M&M's became a staple for soldiers' rations, ensuring that everyone could enjoy a sweet treat, regardless of the climate. Post-war, the candies gained immense popularity, becoming a ubiquitous snack enjoyed across the globe. The introduction of different colors and flavors further cemented their place in popular culture.
The Manufacturing Magic: From Liquid Chocolate to Colorful Candies
The creation of an M&M's candy is a marvel of precision engineering. While the exact details are closely guarded trade secrets, we can outline the general process:
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Chocolate Making: The process begins with the creation of the chocolate itself, using a blend of cocoa butter, sugar, milk solids (for milk chocolate varieties), and other ingredients.
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Enrobing: The liquid chocolate is deposited onto tiny spheres, creating the core of the candy.
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Shell Coating: This is where the magic really happens. The chocolate cores are coated in a series of layers of colored candy shell. This coating process involves sophisticated machinery that ensures uniform coverage and vibrant colors.
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Printing: The iconic "m" is then printed onto each candy, a feat of miniature printing technology.
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Cooling and Packaging: Finally, the candies are cooled, sorted by color, and packaged for distribution.
This seemingly simple process is highly automated and rigorously controlled to ensure consistent quality and the distinctive characteristics that M&M's are known for.
What are the different types of M&M's?
M&M's have expanded far beyond the original plain chocolate. Today, consumers can enjoy a wide array of flavors and types, including milk chocolate, dark chocolate, peanut, peanut butter, almond, and countless limited-edition varieties. The variations are almost endless, reflecting the brand's ability to adapt to changing consumer preferences. This variety is a key factor in their enduring success.
What are M&M's candies made of?
The ingredient list can vary slightly depending on the specific type of M&M's, but generally includes chocolate (sugar, chocolate, cocoa butter, milk solids, lactose, etc.), sugar, corn syrup, modified food starch, dextrose, confectioner’s glaze, and artificial colors and flavors. Always check the packaging for the most up-to-date and specific ingredient information.
Are M&M's candies vegan?
No, most M&M's candies are not vegan due to the inclusion of milk products in the chocolate and other ingredients. However, Mars, Incorporated does offer certain products specifically labelled as vegan, but these are generally less widely available.
How many M&M's are in a bag?
The number of M&M's in a bag varies greatly depending on the size and type of bag. Smaller bags may contain only a handful, while larger sharing-size bags can contain hundreds. It's best to check the product packaging for specific quantity information.
The Enduring Appeal: More Than Just a Candy
The success of M&M's is not merely due to their delicious taste. The brand has skillfully cultivated a strong image through clever marketing campaigns, vibrant colors, and consistent product quality. Their presence in popular culture, from movies to advertising, has made them much more than just a candy; they're a symbol of fun, celebration, and shared enjoyment.
This enduring legacy showcases the power of a simple, yet perfectly executed, product coupled with savvy marketing. The M&M's story continues to melt hearts – and mouths – around the world.

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